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[Internet]| Thursday 10th April 2008 |
The "pilot" will last for two weeks and see Google place advertising alongside 3% of Yahoo's search results.
Analysts are suggesting that the move is Yahoo's attempt to show Microsoft it still has other options, and persuade the software giant to increase its $44.6 billion bid. For Google's part, it seems a clear attempt to frustrate Microsoft.
Microsoft has unsurprisingly criticised
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But Yahoo claims that the trial period doesn't necessarily mean "any further commercial relationship with Google will result".
The surprising move comes as reports suggest Microsoft is considering tying up with News Corp, owner of MySpace, to acquire the company. In response Yahoo is thought to be continuing its "on again-off again" pursuit of AOL.
Earlier in the week Steve Ballmer gave Yahoo's executives three weeks to respond to its buyout offer before taking it directly to the board, a threat Yahoo subsequently called "unproductive" and one of its major shareholders described as a "blunder".
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