Fujitsu aims to double server sales

 

Gallery

By Reuters

Posted on 30 Mar 2009 at 10:34

Fujitsu says it aims to double PC server sales over the next two years, as it battles bigger rivals such as HP and Dell.

The aggressive target would see the company's global share of the server market rise from 4% to 7%. Fujitsu says it will eventually target a global market share of more than 10%, though even this will lag well behind HP's 35% market share, Dell's 27% and IBM's 14%.

"Rather than a target, we consider this as a milestone for Fujitsu to truly become global," says Fujitsu president Kuniaki Nozoe.

"Selling 500,000 units is not easy in these economic conditions, but we believe changing ourselves fast enough to clear this level would be a way for us to be able to offer both products and services in the global arena."

Fujitsu is buying Siemens' 50% stake in Fujitsu Siemens Computers for 450 million euros in April. The venture will change the name to Fujitsu Technology Solutions.

Fujitsu claims this will allow it to offer the same products globally at lower costs, and it hopes this will help it sell 500,000 Intel-based servers in 2010.

In Japan, Fujitsu aims to become the leader in the Intel server market with a share of more than 30% in 2010.

Fujitsu is the biggest player in the country for the overall server market but is the fourth-ranked vendor for Intel servers after NEC, HP and Dell.