Facebook email killed off because people don't use it

25 Feb 2014
Emails

Facebook ditches its own little-used email service after buying WhatsApp

Facebook will kill off its in-house email service, admitting that most users haven't bothered to use the feature.

Facebook launched "@facebook.com" email addresses four years ago, which sat alongside its existing messaging function on its site and apps. The service allowed Facebook users to receive external emails to their Facebook inbox.

Most people have not been using their @facebook.com email address

Now Facebook's admitted the service hasn't seen much uptake.

"Most people have not been using their @facebook.com email address," a spokesperson told The Verge.

Users won't miss any messages that are sent to their Facebook email, as Facebook will forward them to their primary email address.

"As a part of this change, any current Facebook conversations that include an email address will become read-only," the company said in an updated help page. "This means that you’ll still be able to view the conversation, but you’ll no longer be able to reply to it from your Facebook Messages."

Facebook hasn't said when it will introduce the changes.

The news follows Facebook's $19 billion acquisition of messaging service WhatsApp, the company's biggest purchase to date. In a keynote at Mobile World Congress, CEO and founder Mark Zuckerberg justified the price, claiming the app would help Facebook reach "billions" of users.

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