Tweetlevel reveals most influential Twitterers

 

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Posted on 23 Nov 2009 at 15:48

You've got followers and post regularly, but ever wondered how popular you are on Twitter? An online tool that evaluates "tweets" can tell.

Public relations consultancy Edelman recently launched TweetLevel, a free tool that measures the importance of a user on the popular social-networking site, how trusted they are as well as the influence they wield.

The tool uses an algorithm developed by the agency which takes into account the quality and quantity of "tweets" (or micro-blogs) of up to 140 characters, and allows users to compare their own importance to that of anyone they choose to follow.

"Unlike most rankings that look merely at the number of followers someone has, TweetLevel gives you a really clear picture of who is important within this increasingly influential forum," claims Jonny Bentwood, Edelman's Head of Strategic Analysis and who created the algorithm.

The tool gives points to users in four categories - how many people listen to what you say; how many people follow you; how actively you participate and whether people believe you.

Each score is rated out of 100, with the higher your score, the more important you are.

The site claims that the social-media blog Mashable is the most influential Twitter account, followed closely by British author Neil Gaiman - who was coincidentally voted Britain's techiest celebrity in our recent feature.

We'd love to tell you how well @pc_pro did, but the site seemed to be suffering under the weight of demand when we visited...

Author: Reuters and Barry Collins