Computing in the real world
SEARCH FOR: IN:
Guest  Level 00    Register Log in

News 

[PSUs]
Tuesday 11th December 2007
UPDATE: British mobile firm snaps up Rock 6:01PM, Tuesday 11th December 2007
Mobile technology firm ROK has acquired British PC manufacturer Rock, as part of a "technology crusade" aimed at delivering a total convergence of mobile and laptop technologies.

ROK now has a controlling 51% stake in the company, and will share technology and expertise in IPTV, mobile internet and mobile entertainment platforms. The company says Rock will not be the last of its acquisitions.

"Laptops are getting smaller while mobile phones are getting bigger," says Laurence Alexander, CEO of ROK, explaining why a mobile technology
 
 
ADVERTISEMENT
firm has decided to buy the PC manufacturer.

"In three years time, people will be using their mobiles just as they use their laptops now. We know proper convergence of notebook and mobile technologies is inevitable and while we're very good with mobile technology, Rock has particular expertise in the laptop space."

"Total connectivity is the future - it's not a pipedream, it's already here, it's just done badly. WAP is largely a failure, mobile web is a failure, data chargers are a problem - but total connectivity is the future," he says.

Addressing concerns that such a grand ambition might adversely affect Rock's current customers, Alexander says, "existing customers won't see any difference to the service they receive, if anything they will only see more diversified offerings."

CORRECTION: Previously, we reported that ROK was an American company. Although it has floated on the US stock exchange, it's based in the UK.

Submit to: Digg  |  Slashdot  |  Del.icio.us  |  Technorati

Related News



Compare Broadband
Broadband?
Compare 50+ packages
Enter your postcode below:
Powered by:
Top 10 Broadband

Columns

Prolog:

Tim Danton believes that we Brits need to become a bit more American to succeed. › See full Opinion