Site offers iPhone rentals

 

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By Miya Knights

Posted on 4 Dec 2007 at 17:08

A new online marketplace is offering customers the chance to rent an iPhone, while they make up their minds whether or not to buy one.

The erento site lets people rent Apple's latest gadget for £29 per day or £99 per week.

"Having coughed up quite a lot of money for this beautiful gadget, I heard about this new online rental site and figured that I could make my money back in a just a few weeks," says Steve Morrison, an iPhone owner and erento supplier.

"It is perfect for someone looking to impress at a party and is a really effective way of trying before buying."

The service could prove popular, with a recent survey by market researcher GfK NOP finding that over three quarters of the 500 consumers it questioned were put off buying an iPhone due to its high price.

erento was first established four years ago in Germany and now has over a million items available to rent including 600 Ferraris, 2,500 motor homes, more than 1,000 bouncy castles and an ice skating rink.

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