Sony to enter the CompactFlash market

 

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Posted on 16 Jan 2007 at 16:41

Following the release of its first digital SLR camera in the summer, Sony is set to enter the CompactFlash market. It says memory cards with capacities of up to 4GB will be available.

Pricing details and the exact product line-up will be announced 'shortly', but the memory cards will appear in the spring, states Sony. They will comprise CompactFlash Type I cards with 66x and 133x transfer speeds, and capacities between 1GB and 4GB. The products will be branded as part of Sony's Alpha 100 D-SLR camera system.

The products, from Sony Europe's Recording Media & Energy division, are aimed at high-end camera users with big storage demands: 'With the addition of CompactFlash cards to its product range Sony widens the choice for users of D-SLR cameras, such as the new Sony Alpha 100 model, that are looking for fast and reliable recording media from a leading brand,' said a Sony spokesperson.

Sony's entry into the DLR market took place last summer, in August, with the launch of the Alpha range, starting with the Alpha 100 (pictured). It is building on the expertise and technology it acquired from Konica Minolta, which exited the market back in January 2006.

Author: Alun Williams