CES 2007: Blu-ray Association declares premature victory
By Ross Burridge in Las Vegas
Posted on 9 Jan 2007 at 17:12
The Blu-ray Disc Association announced at its CES press conference that it is already victorious in the high-definition format war.
Lining up Hollywood film executives from Sony, Warner and Fox Pictures, chair of the US Promotions committee, Andy Parsons, cited the format's alleged "content advantage".
With 25 companies now having released Blu-ray products and around 170 film and audio titles announced, Blu-ray media sales outstripped rival HD DVD discs for the first time in December. That's in subtle contrast to Microsoft's assertion on Sunday that HD DVD was the best-selling high definition format of 2006 as a whole.
Parsons also called the inclusion of Blu-ray in Sony's PlayStation 3 a "killer blow" for its rival, with over a million units of the games console now sold - a slap in the face for Microsoft's recently announced HD DVD add-on for the Xbox 360 gaming console. The panel stopped just short of saying that HD DVD would disappear altogether by 2010.
This comes in the context of two more significant announcements at this year's show - LG's dual-format drive and Warner's hybrid disc format, which combines both HD DVD and Blu-ray content on a single disc.
The panel played down the idea that either of these was a threat to Blu-ray's continued sales, but pulled back from dismissing them entirely - both LG and Warner are fully paid-up members of the association.
- Is it worth upgrading a media centre to Windows 8?
- Flickr redesign: is it enough to tempt photographers back?
- Hands on with the new Google Maps
- Nokia Lumia 925 review: first look
- Why I won't subscribe to Creative Cloud
- GoPro camera strapped to a remote-control helicopter: the ultimate boy's toy
- Acer Iconia A1 review: first look
- Acer Aspire P3 review: first look
- Acer Aspire R7 review: first look
- How we produce the PC Pro podcast
- The ICO's shame-faced u-turn on cookies
- Start8 and ModernMix: making Windows 8 work on a desktop
- How to boost your mobile reception
- How to fix Facebook: Social Fixer
- Taking the stress out of WordPress updates
- Where to download free web fonts
- Turn your tablet into a Sky+ remote control
- How to measure the success of a new IT system
- Three years on: the state of the tablet market
- Windows 8: what works and what doesn't