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[PSUs]| Thursday 25th October 2007 |
Under the terms of the deal, Microsoft will pay $240 million (£120 million) for the stake when Facebook pursues its next round of financing.
Talks between the two companies about an equity stake first emerged last month, and the announcement has cemented the view of Facebook's 23-year-old founder Mark Zuckerberg that the Facebook site, which grew out of a university alumni web service, is worth in excess of $15 billion.
"We are pleased to take our partnership to the next level," says Owen Van Natta, Facebook's chief revenue officer. "We think this expanded relationship will allow Facebook to continue to innovate and grow as a technology leader and major player in social computing, as well as bring relevant advertising to nearly 50 million active users."
In addition to taking
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Under the expanded strategic alliance, Microsoft will now be the advertising platform partner for Facebook globally, selling advertising for Facebook internationally in addition to its existing 2006 deal to sell ads in the US. The deal is important after Google landed the advertising contract for rival social networking site MySpace.
"We have partnered well over the past year and look forward to doing some exciting things together in the future. The opportunity to further collaborate as advertising partners is a big reason we have decided to take an equity stake, and is a strong statement of our confidence in the long-term economics of this partnership" says Kevin Johnson, president of the Platforms and Services Division at Microsoft.
With 24 million active users worldwide, Facebook has been the source of frenzied investment speculation all year. In 2006 the company was reported to have turned down a takeover bid from Yahoo that valued the business at just $2 billion.
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